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JAEEUN BIA LEE


_ A LONDON-BASED DESIGNER SPECIALISING IN BRANDING, INTEGRATED CAMPAIGNS, AND MULTI-CHANNEL MARKETING, CREATING MEANINGFUL VISUAL EXPERIENCES THAT RESONATE ACROSS DIGITAL AND PRINT MEDIA.
_ EXPERT IN VISUAL COMMUNICATION AND TYPOGRAPHY, WITH A STRONG TRACK RECORD OF DELIVERING HIGH-IMPACT DESIGN SOLUTIONS FROM CONCEPT TO EXECUTION IN COLLABORATION WITH GLOBAL BRANDS.
_ CURRENTLY DESIGNING FOR APPLE AND BEATS BY DRE AT HOGARTH (WPP), DEVELOPING BRAND-LED ACTIVATIONS, RETAIL EXPERIENCES, AND VISUALLY ENGAGING CONTENT FOR WORLDWIDE MARKETS.

 𖤣 SOME PROJECTS ARE NOT AVAILABLE TO THE PUBLIC. FOR INQUIRIES ABOUT ADDITIONAL INFORMATION OR COLLABORATION REQUESTS, FEEL FREE TO REACH OUT TO ME VIA EMAIL OR DM.

JAEEUN BIA LEE


_ A LONDON-BASED DESIGNER SPECIALISING IN BRANDING, INTEGRATED CAMPAIGNS, AND MULTI-CHANNEL MARKETING, CREATING MEANINGFUL VISUAL EXPERIENCES THAT RESONATE ACROSS DIGITAL AND PRINT MEDIA.
_ EXPERT IN VISUAL COMMUNICATION AND TYPOGRAPHY, WITH A STRONG TRACK RECORD OF DELIVERING HIGH-IMPACT DESIGN SOLUTIONS FROM CONCEPT TO EXECUTION IN COLLABORATION WITH GLOBAL BRANDS.
_ CURRENTLY DESIGNING FOR APPLE AND BEATS BY DRE AT HOGARTH (WPP), DEVELOPING BRAND-LED ACTIVATIONS, RETAIL EXPERIENCES, AND VISUALLY ENGAGING CONTENT FOR WORLDWIDE MARKETS.

 𖤣 SOME PROJECTS ARE NOT AVAILABLE TO THE PUBLIC. FOR INQUIRIES ABOUT ADDITIONAL INFORMATION OR COLLABORATION REQUESTS, FEEL FREE TO REACH OUT TO ME VIA EMAIL OR DM.

A multidisciplinary designer and researcher with a diverse background spanning visual communication, publishing, and art curation. Specialising in crafting dynamic design solutions across digital and print media, each project blends creativity with strategic insight to deliver work that resonates across platforms and audiences.

Currently working as a Creative Designer for Apple at Hogarth (WPP), overseeing high-profile design projects that shape both digital and in-store experiences worldwide. Alongside this, as the founder and designer-editor of Lazyagile, an independent publisher based in Seoul and London, there is a focus on producing innovative publications that push the boundaries of contemporary art and design.

An academic foundation in Graphic Media Design from the University of the Arts London, supported by an international postgraduate scholarship, has contributed to a keen understanding of the intersection between creativity and communication. Leadership in production and curation roles during the MA programme honed skills in managing complex design projects, including exhibitions and editorial work. This is complemented by a dual-degree background in Painting and Art History from Ewha Womans University, where a series of scholarships and multiple Dean’s List honours were earned for academic and leadership excellence.

With a strong foundation in curatorial practice, previous roles in exhibition curation and docent work at prominent cultural institutions have informed a holistic understanding of visual storytelling. From building brands to producing award-winning visual campaigns, each project is approached with a commitment to excellence, pushing creative boundaries while maintaining a strategic focus. Driven by a passion for design innovation, every project is executed with meticulous attention to detail, ensuring both aesthetic and functional success.













A multidisciplinary designer and researcher with a diverse background spanning visual communication, publishing, and art curation. Specialising in crafting dynamic design solutions across digital and print media, each project blends creativity with strategic insight to deliver work that resonates across platforms and audiences.

Currently working as a Creative Designer for Apple at Hogarth (WPP), overseeing high-profile design projects that shape both digital and in-store experiences worldwide. Alongside this, as the founder and designer-editor of Lazyagile, an independent publisher based in Seoul and London, there is a focus on producing innovative publications that push the boundaries of contemporary art and design.

An academic foundation in Graphic Media Design from the University of the Arts London, supported by an international postgraduate scholarship, has contributed to a keen understanding of the intersection between creativity and communication. Leadership in production and curation roles during the MA programme honed skills in managing complex design projects, including exhibitions and editorial work. This is complemented by a dual-degree background in Painting and Art History from Ewha Womans University, where a series of scholarships and multiple Dean’s List honours were earned for academic and leadership excellence.

With a strong foundation in curatorial practice, previous roles in exhibition curation and docent work at prominent cultural institutions have informed a holistic understanding of visual storytelling. From building brands to producing award-winning visual campaigns, each project is approached with a commitment to excellence, pushing creative boundaries while maintaining a strategic focus. Driven by a passion for design innovation, every project is executed with meticulous attention to detail, ensuring both aesthetic and functional success.
















EDUCATION



University of the Arts London: London College of Communication, UK

'20 - '22  MA Graphic Media Design

• Supervisors: Paul Bailey, Tony Credland, Carlos Romo-Melgar & Charlotte-Maëva Perret
• Scholarship: UAL International Postgraduate (2020)
• Activities & Societies:
︎- Production Manager & Social Media Manager of A Line Which Forms a Volume
︎- Designer & Curator of <What Is Out of Doors?> Exhibition
︎- Designer & Production Manager of MA GMD PressThe Rolling Drum



Ewha Womans University, KR
'16 - '20  BFA Painting & BA Art History with a Minor in Communication & Media

• Supervisors: Airan Kang & Kyungwon Moon
• Scholarships: Course Leadership (2017, 2018, 2019), Ewha Volunteer (2018, 2019), Ewha Consumer’s Cooperative (2018), Program for Industrial needs-Matched Education (2017)
• Activities & Societies:
︎- Course Representative
︎- Designer & Curator of BFA Painting Degree Show
︎- Content Creator of Visual Shouting Ewha
︎- Producer of Ewha Womans University Broadcasting Station
︎- Design Volunteering Club, Ewha Seeds
︎- Ewha Bowling Club
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